Santander – Dallas HQ

Scope of Work:
Custom Printed Glass Film, Custom Printed Wall Covering for Elevator Banks and Stairwells, Dimensional Logos, Dimensional Framed Cafe Sign, Flag Signs

Project Size:
10,703.3 SF

Website:
Santander US

Pace GFX partnered with DLR Group to bring Santander’s HR workplace to life across nine floors in Dallas—translating a cohesive design vision into a fully realized, immersive environment.

From large-scale wallcoverings to dimensional signage and custom glass film, every element was produced and installed in-house to ensure consistency, quality, and precision at scale. The flowing graphic language carries throughout the space, guiding movement, reinforcing brand identity, and creating visual continuity from floor to floor.

Elevator lobbies feature layered, track-inspired wallcoverings that subtly shift across levels—each one designed to feel connected, yet distinct. Dimensional acrylic floor numbers and wayfinding elements add depth and clarity, while custom film and branded moments in shared spaces extend the experience beyond circulation paths.

Spanning nine floors required more than replication—it demanded coordination, craftsmanship, and attention to detail at every phase. From print production to final install, our team ensured each surface aligned seamlessly with the overall vision.

This project is a strong example of how thoughtful environmental graphics can scale—turning an entire workplace into a cohesive brand experience.